Affiliate Marketing Blog by Geno Prussakov

Geno talks about affiliate marketing, leadership, etc

2019-03-24 20:33

How to Do Affiliate Marketing with Amazon

How do you do affiliate marketing with Amazon? Believe it or not, this is one of the most frequently asked affiliate marketing questions of all time. With Amazon running a highly successful affiliate program,

Celebrating Women in Affiliate Marketing (Part 2)

On March 8, the International Women’s Day, I posted the first part of this super series of interviews with the women of affiliate marketing. As I wrote back then, the volume of responses I had received was nothing short of astounding, and I thought:

OPM Agency Can Complement Efforts of Internal Affiliate Teams

There is a common misconception that an affiliate OPM agency cannot or should not be hired if you already have an in-house affiliate marketing team managing your affiliate program. Today we are going to discuss why that’s a myth,

Celebrating Women in Affiliate Marketing (Part 1)

Today, on the International Women’s Day, celebrating women in affiliate marketing, I am excited to bring you a super compilation of interviews. Having reached out to numerous fine ladies in our industry, we were pleasantly astounded by the response rate.

7 Types of Affiliate Creatives: from Text Links to Advanced Forms

An important part of setting up an affiliate marketing program is putting together the inventory of affiliate creatives. Without these, your affiliates will not be able to promote your brand, products, or services. In fact,

5 Ways to Fix Your Content, Increase Conversions, and Sell More

Note: This is a guest blog post by Irina Linnik. Inbound marketing is becoming widespread across the industries and e-commerce is no exception. As HubSpot puts it,

How to Do Affiliate Marketing Without a Website

Can one be an affiliate without a website? If so, how can websiteless affiliate marketing be done? This popular question is answered in my today’s post (and the corresponding video). You will not only find the answer to the core question,

How-To Guide to Affiliate Marketing Payment Terms, Methods, and Types

Affiliate marketing payment methods constitute one of most important aspects you need to sort out before launching your affiliate program. They determine not only your financial obligations to your affiliates but also how potential affiliates will see your program.

7 Marketing Strategies for the Ultimate Ecommerce Launch

Note: This is a guest blog post by Adam Enfroy (and excellent one, we must admit). The ecommerce industry is growing rapidly at a rate of 23% year-over-year. Yet, many ecommerce stores still lack the proper marketing strategy to build awareness and drive visitors to purchase.

5 Deadly Mistakes to Avoid While Recruiting Affiliates

As affiliate managers we spend a lot of time on recruiting new affiliates into our programs. There are many different ways to identify affiliates and then contact them to tell them about your program,

How to Start an Affiliate Program

How do you start an affiliate marketing program? It isn’t rocket science, and in this post I’d like to show you how to create your own affiliate program in 5 straightforward steps. Having launched hundreds of affiliate programs myself, and having written books on it (one of which, in fact,

Complete Guide to Affiliate Marketing Program Management

Although over 81% of merchants use affiliate marketing to attract and engage customers and generate sales, only a few of them realize the importance of proactive affiliate management and communication. Many merchants end up running their program on autopilot once they’ve set it up.

Affiliate Marketing Explained: Definition, Key Players, and Concepts

What is affiliate marketing? How do you define it, and how does it work? I’ve answered these questions (in details) in this video: Beyond it, however, you may read it all in textual form below.

The Complete Guide to Affiliate Marketing Tracking Software

One of the most important steps in setting up (and running an affiliate marketing program) is choosing the affiliate tracking software solution. Broadly speaking, you have two options: 1. Set up your program on an affiliate network 2. Run it in-house,

Guide to Affiliate Marketing Competitive Analysis and Intelligence

So, you have decided to turn to affiliate marketing to promote your products and services. Perhaps you’ve even planned your budget and came up with some ideas on how to structure your affiliate program. If that is the case, your main goal is probably to get it up and running as soon as possible.

5 Ideas to Rescue Your Flatlined Affiliate Marketing Program

We talk a lot about launching affiliate programs and building them up from nothing, but what about the struggles of the average affiliate manager who has an established program that seems to have plateaued and gone stagnant?

The Costs of Running an Affiliate Program

Are you thinking of turning to affiliate marketing in order to promote your products or services and boost your sales? Now is the best time to do it, and Rosemarie Spiher did a great job explaining why in this recent post of hers. Of course, before you get started,

Shawn Collins on How to Succeed in Affiliate Marketing and More – Affiliate Marketing Legends Interv

As part of my “Affiliate Marketing Legends” interview series, I am excited to have interviewed one of the more well-known legends of the industry – co-founder of Affiliate Summit, author of one of the first books on affiliate marketing, Shawn Collins.

What Is Affiliate Marketing and How Does It Work?

Are you looking for a way to make money online but have no products or services to sell? Or, perhaps, you do have an excellent product or service but lack the skills and resources to promote it! Affiliate marketing could be the solution you’re looking for.

Why 2019 is the Time to Launch (or Grow) Your Affiliate Marketing Program

According to Forbes, current retail trends show that 51% of Americans prefer online shopping, with e-commerce growing 23% year-over-year. E-commerce is expected to change at an even faster rate as brands embrace the power of voice search and Omni-platform/Omni-device options.

Affiliate Marketing in China: Affiliate Networks and Programs

China was one of the first places where I delivered a keynote speech on affiliate marketing in 2011. Two years later, Chinese ended up being the first language into which my affiliate management bestseller was translated. The Chinese version was called “70-Days’ Affiliate Advertising Combat”.

8 Mistakes to Avoid When Setting Up Affiliate Marketing Program

Every month, hundreds of new affiliate programs are being launched. Most of them, however, aren’t meant to succeed, and not because there’s something wrong with affiliate marketing.

The 2019 Guidebook to Being an Effective Affiliate Program Manager

2018 is nearly behind us. We hope that you all are having a successful Q4 and have had a successful 2018 as a whole. As we look forward to 2019, we wanted to take a moment and put together a post to serve as a guidebook to being an effective affiliate program manager. Whether you Read More ...

Affiliate Marketing Trends to Watch in 2019

However exciting of an affiliate marketing ride 2018 has been, it’s coming to an end; and it’s time for us to bring you our annual compilation of expert predictions on the trends to watch in the coming year 2019.

What is a Product Data Feed?

In e-Commerce, product feeds or data feeds are used regularly especially when you are exchanging large amounts of information or data. But what exactly is a product feed? Why do you need it? And what are some best practices when it comes to creating and using them? What is a Product or Data Feed?

Why Google Affiliate Network Sunset Was New Sunrise for the Industry – Affiliate Marketing Legends I

It’s time for me to bring you the newest conversation that has happened within the framework of my “Affiliate Marketing Legends” interview series. My today’s guest has an impressive amount of diverse affiliate marketing experience under his belt. He worked both for Google Affiliate Network (which,

AM Navigator Named One of the World’s Best B2B Companies

Since our inception, we’ve made it our priority to provide exceptional results and quality service to our customers. Our client-centric methods combined with the vast expertise we hold in the marketing industry recently earned us an incredible honor, according to Clutch. Clutch,

Worldwide Affiliate Marketing Conferences in 2019

It seems like with each passing year we have even more to celebrate within the e-commerce world! Direct to consumer online businesses continued to flourish in 2018 and a big reason for the “why” was affiliate marketing.

Affiliate Marketing in the USA: Market Size by Number of Programs

According to Forrester Consulting, the U.S. affiliate marketing industry is expected to reach $6.8 billion by 2020, with more than 80% of brands utilizing this potent way of marketing, but how many affiliate programs are out there?

How to Effectively Grow Your Affiliate Marketing Program by Attending Industry Trade Shows

There are lots of affiliate marketing events each year. Along with network conferences, trade shows and expos, there is no shortage of events to attend. We have a detailed list on our blog of the 2018 conferences and we will be updating you soon with a list of 2019 conferences.

How to Create the Ultimate Affiliate Marketing Tool Kit for Your Affiliates

Today we’re going to talk about how to create the ultimate tool kit for your affiliates. The tool kit we describe today will be in the form of a PDF info packet. This tool kit, or info packet, will contain information to help your affiliates write better content promoting your products.

Great Affiliate Marketing is About Data-Driven Partnerships with Todd Crawford – Affiliate Marketing

Following the encouragingly warm reception of the first interview in our new “Affiliate Marketing Legends” series, I am excited to bring you the transcript of the conversation I’ve had with my newest guest. If you are in affiliate marketing, but haven’t heard his name or seen him talk,

Affiliate Marketing vs Dropshipping

Making money online seems to be an attractive way to earn a living and the reason why so many entrepreneurs are drawn to it. In this article, I am going to review two very different online business models – Affiliate Marketing and Dropshipping. So if I wanted to start an online business,

5 Practical Ways to Turbocharge Your Affiliate Marketing Campaigns

Without experimentation, a willingness to ask questions and try new things, we shall surely become static, repetitive, moribund. – Anthony Bourdain Whether you are an affiliate publisher or a brand with an affiliate marketing program, regardless of how long you have been in this business,

Four Types of Affiliate Program Stats That Help Affiliate Marketers

Most marketers nowadays are very data driven. In our current world we have managed to break almost everything down and use analytics to make informed decisions. Sports, like baseball,

Global Affiliate Marketing: What It Is and How To Make It Better… for All – Affiliate Marketing Lege

Welcome to the “Affiliate Marketing Legends” ! This new interview series of mine seeks to highlight the movers and shakers of affiliate marketing — those influencers who have been shaping our industry, contributing to it in multiple meaningful ways.

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