Before companies jump into selecting a CRM and Marketing Automation platform, it is helpful to get a clear understanding of what each one offers. The features and benefits are not as important as the specific needs of your company. Below is a comparison of two popular solutions:
Map Your Path To Grow Your Business
Serpstat is an all-in-one SEO platform for digital marketing solutions. The tool helps digital marketers, SEO experts, and business owners automate their search engine optimization efforts. Regular updates, new features,
Is your business already on the web? Great! Studies by BIA/Kelsey show that 97% of consumers search online for products and services they need. It goes without saying that targeted leads are what the majority of businesses desire. Those can be attained through effective, organic SEO.
By now, every small business should realize they need a website. In 2019, Espresso said that less than two-thirds (64%) of small businesses have a website. Even if you only have local clients, they should be able to easily find you online.
Have you sent out another blanket email campaign to your customers, only to receive a tepid response? It’s time to customize your client interactions for a more robust relationship with them. It’s time to master Customer Lifecycle Management (CLM).
Small businesses, brands, startups and established companies — nearly everyone in the global business landscape is trying to ride the mobile tide for business growth. According to Statista, the number of app downloads will pass 258 billion by the end of 2022. It was just 178 billion in 2017.
On May 19, 2019, DirJournal is celebrating 12 successful years in business. As an expression of their gratitude to their loyal customers and to show their appreciation, they are offering free prizes and a 25% discount.
It’s the magic word of the business world: marketing. But with the magic comes mystery, and a wide range of ways you can use it to make – or break – your business. Whether you’re a billion dollar corporation or a small startup, experiencing rapid growth or stuck in a rut,
Why do you even want to do that? Yes, YOU — reading this article. Exactly why do you want to establish your credibility and trust? Is it to make more money? Or to inspire more people? Is it to spread the word about your cause? Well whatever your goals might be,
Your brand cannot grow, much less survive, without your customers. As your main source of revenue, they provide you with the resources you need to continue delivering your product or service. Because of this, customer acquisition needs to be one of your top priorities as an entrepreneur.
In his book “Effective Decision Making”, John Adair sheds light on the role of conscious and unconscious decision-making and discusses the harmony between rational and emotional decisions. Every decision that one takes has logical and emotional reasoning that may be conscious or unconscious.
Is your site ready for the mobile era we live in? Mobile devices have advanced so much since they first became available to the public more than three decades ago. Today, smartphones and tablets are used for more than just communication. With their computing power and connection to the internet,
So you want to be a digital marketer, do you? But do you have what it takes? Are you ready to commit yourself to hone your craft? Well, we will soon find out. Working in digital marketing means you will have an ever-changing and exciting career.
Instagram Checkout is out. The social network which has only been around less than a decade, has managed to become the fastest growing social media network, with over 1 billion users and counting, according to Search Engine Journal. At such a fast growth rate and size,
Let’s admit it. No one would want to be in the position of having to resurrect a failing business. Yet, if the inevitable has happened to you, and the iceberg has struck your Titanic, don’t shout, “Abandon ship!”, just yet. Businesses walk into all kinds of pitfalls,
Do you have a small business and wonder if one or more Zoho Apps could improve your productivity and increase your income? Wondering what the future of business apps will be? Or how they can benefit you? Drop by the Small Business Trends Facebook page any time between now and Thursday.
While it is really important to maintain a cordial relation with your boss, it is equally important to express your gratitude towards him/her. One good way to do this is by gifting them on unexpected occasions. A gift can be an abstract as well as materialistic.
There is definitely a lot of hustle when it comes to enterprise business. Things move fast, scaling is inevitable, and the last thing the executive team wants to see is stalled growth. That makes having the ability to utilize technology to streamline business processes important.
To participate, search for #TwitterSmarter on Twitter and then click “Latest”. Or just use this link. Has your small business considered using Twitter chats to raise their visibility? How about to generate leads? What about to interact with journalists and influencers?
Conversion rate optimization (CRO) plays a huge role in the design and composition of websites, whether you factor it in or not. As a web developer and designer, it is your job to provide an optimal user experience first and foremost. The overall design has to look good, yes,
In the marketing & growth world, “growth hacking” is probably the most misused (and overused) buzzword of all time. Everyone is looking for that one hack, that one quick win that will solve all their growth problems. The reality is,
Warfare Plugins has already fixed the problem. If you update the plugin, the redirects will go away. DO IT NOW if you have this plugin installed. But do read on for additional actions you should probably take. This happened today, 3/21/19 Zero day hack – details at https://warfareplugins.
I have to admit that I’ve looked at Flipboard before. And I just didn’t “get it”. But I had no idea of the benefits to site owners and bloggers until I did this research. Did you know you can feed your blog content into a Flipboard magazine to generate more traffic and visibility? I didn’t.
Web directories play a different role today than they did historically. They originally were used to direct Internet users to sites by category and topic on the Internet. They also made it easier for users to find what they were looking for when searching for specific products, services, answers,
Sales are essential for any business to succeed, but even the greatest salesperson won’t sell a thing without any leads to sell to. With billions of people online, there seems to be no shortage of leads and, sure enough,
Why would you want to go to Zoholics Austin? Read on to find out. Even if you haven’t thought about attending before, it is a great place to meet small business owners. You can find out how the free and inexpensive Zoho apps can benefit you. And if you’re a freelancer looking for more work,
User-generated content (UGC) is near the top of everybody’s “best contenting marketing tactics” list. And for good reason: When done correctly, you engage your target market and collect content at little cost to your organization. Image credit: Used with permission:
Links are still important for your site’s SEO. Read the post to discover how to get backlinks for your website in 2019. Running an online business and focusing on SEO, you’ve faced wide discussions on how backlinks impact your website’s ranking.
Readers of this blog are no strangers to entrepreneurship. Yet, the thought of translating your entrepreneurial desire with an actionable plan may be intimidating to a lot of us. This is especially true for service based businesses that rely on face-to-face meetings with customers to make money.
Would you like to be able to influence people easily and grow your business? Do you wish you or your business could be published in Forbes, Mashable, TechCrunch, Fast Company, or the Wall Street Journal? What is that is possible, and you just don’t know how? Find out from Josh:
Moz 2.0 has landed. Domain Authorities were not changed at 11:55 CST, but we saw the changes around noon CST. Read more in the Moz 2.0 post here. In today’s world where nearly every piece of machinery has been digitized, having a website for your business is very important.
Many business owners look at the beginning of every year as an opportunity to correct the mistakes of the previous year, to usher in better and more effective marketing strategies, and basically, to start anew. If you think along theses line, too,
Do you understand the significance of zero? It’s the starting point from which you embark on your journey. Big shots like Steve Jobs, Bill Gates, Mark, Oprah Winfrey and Mark Zuckerberg all started from zero. With consistency and perseverance, they reach where only a few manage to achieve.
From the security of passenger and fleet management to processes and delivery time, the transportation and logistics industry needs a smart solution to move its people and cargo efficiently and safely. The market for IoT in Transportation is expected to reach $143.
Success comes from applied experience. The fast way to achieve more is to have access to the expertise of others. Did you know that expertise comes from experiences and leads to becoming an expert?
Have you been doing content marketing for quite some time? And now are you running out of ideas to create fresh, unique content campaigns? Maybe when you started with your content marketing strategy,
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