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Skills to Pay the Bills

2019-07-16 04:02

Use What Instagram Gave You: Start Marketing on Instagram Now

Afraid you'll have to sink too much into Instagram Marketing and get nothing? Here are some tools to use.

Freelance Ideas for 2019: Writing, eCommerce, and Self Branding

Freelancing is still one of the best ways to make a living online. There are no education requirements, you can work from anywhere, and your earnings are often almost equivalent to the amount of work that you put in. With all of this in mind, and us being in 2019,

Unique Personal Promotion Ideas for the Solopreneur

Do you hate self promotion? It's understandable. Here's how to make it even easier.

Why Franchise Ownership is a Great Beginner Option for Entrepreneurs

Looking for a middle option between startups and side-gigs? Here's why a franchise might be the right opportunity.

Turn That Frown Upside Down: How to Fail Up as an Entrepreneur

Don't let your fear of failure hold you back. You can fail up if you do things right. Here's how.

How to Get The Most Out of Your Digital Marketing Investment

What is marketing? Is it a spend or an investment? Here's how to look at it the right way.

How Marketers Can Use Subliminal Messaging

How can marketers influence people? There's this little thing called subliminal messaging. Learn about tit here.

Your Website is More Than Just a Pretty Face – Hidden Design Flaws You Didn’t Know Were There

Are people ditching out the back door of your site? It's not just a pretty face that matters in web design. Here are some design flaws you might be missing.

Three Players You Need in Your Affiliate Marketing Corner as a Brand

Here's what who you need in your corner to make affiliate marketing work for your brand.

The Music in Your Heart: An Instagram Growth Hack You Didn’t Know About

Struggling to gain followers on Instagram? Try this awesome Instagram growth hack.

Will Virtual Reality Change Marketing?

Are you up to date on the latest tech for online marketing? If not, here's how VR will revolutionize marketing.

Three Must-Have Online Marketing Tools

Do you have enough tools in your toolbox? Here are three must-have online marketing tools.

Frederick Vallaeys Says We’ll All Still Have Marketing Jobs Despite AI

Are you afraid that AI will take your digital marketing job? It won't happen for a long time. Here's why.

How to Budget For and Find Excellent SEO Content

Afraid of wasting your money on bad SEO content? Here's how to know you're getting your money's worth.

Be Like Porsche: Invent Something New

“There is nothing new under the sun.” In a sense, King Solomon was right. Everything “new” we create is merely combination of existing materials. But not every combination of existing matter has been created. And inventions crop up all the time that inspire a new generation of tech.

The Many Uses of Gamification in Web Design

Need people to browse through your whole site? Why not try gamification?

Search Optimization Similes to Use When Explaining What SEO Is

Having a hard time explaining SEO to the common man? Here are a few similes to use.

Why Does a Plumber Need SEO?

You're plumber, but you're also a businessman. Here's why a plumber needs SEO.

Early Data on Google June 2019 Core Update Shows Some Scary Things

The sky is falling! The sky is falling! Or maybe it's just the Google June 2019 Core Update. Click to find out.

What the Heck is Geofencing Marketing?

Have you seen Minority Report? If not, I’m about to spoil something for you. From Stephen Spielberg’s perspective seventeen years ago, the future would include targeted advertising. But this targeted advertising meant that as you walked down the street,

You Don’t Always Need SEO to Increase Website Traffic

Search overcame social in 2017 as the top traffic driver on the web. But that doesn’t mean SEO is for you. Sometimes a strategy just isn’t the right fit. That’s ok. There are other ways to drive traffic outside SEM and SEO. Today we’re going to cover those methods.

Video Marketing in LinkedIn Gets a Boost

LinkedIn kind of gets left behind when we talk about social media marketing. It’s that platform most people outside the business and marketing world use when they need a new job. It’s not like Facebook or Twitter where your local business owner might be.

The June 2019 Core Update is Here, Folks

We though Google would turn into a silent box of mysteries after Matt Cutts left for government work. And for a while it was. But lately, every once in a while, Google and their employees will drop hints.

PewDiePie’s Trick to Getting More Ad Revenue on YouTube

Felix Arvid Ulf Kjellberg AKA PewDiePie was the most subscribed to YouTuber in the world. He’s now third. And he’s rich. His estimated monthly earnings range anywhere between $77 thousand a month to $1.2 million. That number isn’t exact because we don’t know what his contract is with YouTube,

2019 and the State of Keyword Research

It’s been seven years and counting since Google’s first biggest update. And SEOs have been battling ever since on how to best please the Google engine. And you might keep hearing conflicting information on whether keywords are relevant or not.

When You Might Need A Marketing Consultant

The most popular method for determining a marketing budget is percentage of sales. And if you’re just starting a business, you could end up spending up to 50% of your sales income on marketing. Even if you’re spending the average of 10%, you’re going to spend a bit.

Five Times Someone Should Have Hired a Graphic Designer (or Fired Thiers)

Maybe you took an art class in college. You might have learned about the rule of thirds in photography class. But neither of these things makes you an expert in design. Today we’re going to look at a few examples that prove some people shouldn’t do their own design work. 1.

Reverse Engineering a Successful SEO Plan of Attack

The best way to learn how to do something is to attempt to replicate someone else who has already done it. Knowing absolutely nothing else, if you’re trying to learn how to ride a bicycle, a good place to start is to watch someone else ride that bike. You can deconstruct the fundamental components:

How to Blast Your Content Across the Globe

You hit publish and wait. Nothing. So you close your browser, go eat a cookie, and come back. Two hits. Your mother texts you to say she read your blog post. That brings it down to one hit. You’re baffled. The article went to all your social media accounts.

You Suck at SEO So, Outsource It!

You’re staring bleary-eyed at the screen. This is only your tenth topic and you’re just ready to smash your head through your monitor. I get it. The SEO numbers game is so damn mind-numbing sometimes. And if you just aren’t seeing results or it’s taking more time than it’s worth,

What Internet Marketers Can Learn From The Marvelous Mrs. Maisel

In the 50s, women weren’t supposed to do stand-up comedy. They were supposed to watch the children, obsess over their waist sizes, and cook (if they didn’t have a servant). But a brave few women did take to the stage and raise a middle finger to the patriarchy.

Is Brochure Marketing a Waste of Paper?

You’re walking down the street and a Green Peace volunteer hands you a flyer. You glance at its colorful graphs spelling out the planet’s doom. Then you toss it in the recycle bin. “What a waste of paper.” You think. But is it really a waste of paper? Sure,

Some of the Oddest PPC Ad Targeting Categories on Facebook

You just left a lunch meeting. You had just been talking about how you were excited about the newest NHL team coming to Seattle soon. You open your phone to check your Facebook and up pop ads for ESPN coverage of NHL games. How did they do that? Targeted ad marketing is a funny thing.

Three Ways to Jazz Up Your Trade Show Booth

“Did you get the sign?” “What sign?” “The one we ordered a month ago for this trade show!” If this exchange sounds familiar, you might have run a booth at a trade show. You’re one in hundreds and by the time people get to your booth, they’re glassy-eyed and ready to go check out the refreshments.

You Suck at Blogging: Here’s How to Fix That

Everyone and their mother have a blog on their website. This is probably why there are 1.7 billion websites on the web right now. 90% of those people don’t know how to write a blog (my estimation). And probably a good number think they do know how to write a blog. The question is,

Take the Fork in the Road: Come Up With Awesome Business Ideas

Most people choose left or right when they come to a fork in the road. And you could just follow everyone else. Or you could just take the fork and do something with it. This is what business building is like. It’s looking at what other people aren’t doing and doing that. But how do you get from,

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