How To Turn A Failing Business Around

Let’s admit it. No one would want to be in the position of having to resurrect a failing business. Yet, if the inevitable has happened to you, and the iceberg has struck your Titanic, don’t shout, “Abandon ship!”, just yet. Businesses walk into all kinds of pitfalls,

Increase Sales with New Tech for Easy Digital Signs

What could be more important than pulling new customers into your store or upselling your most profitable products? What these two have in common is colorful, informative signage. Fortunately for us all,

Big Organizations Need to Have a Start-Up Mindset [Ad Week]

Nigel Morris, CEO of Americas and EMEA at Dentsu Aegis Network, and Dana Anderson, SVP and CMO at Mondelez International, shared their insights into how legacy businesses can change in the transforming digital world.

Don’t Get Shacked

What contributed to the failure of RadioShack? Could a a better use of social technology have made a difference for the brand?

9 Legitimate Work From Home Business Opportunities I’ve Tried Before and After Quitting My Job 5 Yea

On March 11th, 2011 I quit my job as a business banker at Wells Fargo…and it was the best decision that I ever made.

How to Increase Loyalty Among Mobile Shoppers

It’s a well known metric that 80% of sales often comes from approximately 20% of your customers. Loyal customers are the driving force behind every successful business and companies have employed thousands of loyalty programs to bring back customers and … Continued

How To Make 2017 Your Best Make Money Online Year

A new year brings with it a new beginning, and a new start. You can look at it as the same old same old, or you can look at it as an opportunity to wipe the slate clean and start fresh. Here are my top tips to make 2017 your best make money online year ever. Don’t Try To Reinvent […]

How To Make 2016 Your Best Make Money Online Year

A new year brings with it a new beginning, and a new start. You can look at it as the same old same old, or you can look at it as an opportunity to wipe the slate clean and start fresh. Here are my top tips to make 2016 your best make money online year ever. Don’t Try To Reinvent […]

Weekly PPC Update: Capturing Consumers in Micro-Moments Edition

Hope you all had a fabulous Memorial Day Weekend! Memorial Day is sort of the unofficial kick-off to the summer season, with warmer weather finally reaching most parts of the U.S. and, of course, days getting longer and sun shining brighter. For advertisers,

The Step-By-Step Guide to Creating Awesome Content in the Affiliate Industry

Life isn’t easy for content marketers working to promote a brand online. There is a lot of suspicion surrounding many of the most popular business types associated with affiliate marketing – let’s take gambling as a key example.

A Legendary Interview With Rob Monster, CEO of Epik

If you’ve been reading PPC Ian for a while, you know that I’ve been a long-time fan of domains. It makes perfect sense as someone who’s now in the commercial real estate industry. I see so much value in owning physical, tangible real property. The same can be said for the real estate of the […]

Mobile Era: What You Can Do To Make Your Store EXTRA Mobile Friendly

Is your site ready for the mobile era we live in? Mobile devices have advanced so much since they first became available to the public more than three decades ago. Today, smartphones and tablets are used for more than just communication. With their computing power and connection to the internet,

5 Tips to Launch a Successful Digital Marketing Career

So you want to be a digital marketer, do you? But do you have what it takes? Are you ready to commit yourself to hone your craft? Well, we will soon find out. Working in digital marketing means you will have an ever-changing and exciting career.

Instagram Checkout Can Benefit Small Businesses Like Yours: Here’s How

Instagram Checkout is out. The social network which has only been around less than a decade, has managed to become the fastest growing social media network, with over 1 billion users and counting, according to Search Engine Journal.   At such a fast growth rate and size,

Facebook Live AMA: Zoho CEO Sridhar Vembu Live from Zoholics Thursday 4/11/19 10 ET

Do you have a small business and wonder if one or more Zoho Apps could improve your productivity and increase your income? Wondering what the future of business apps will be? Or how they can benefit you? Drop by the Small Business Trends Facebook page any time between now and Thursday.

Office Diplomacy: 7 Ways You Can Surprise Your Boss with an Unexpected Gift

While it is really important to maintain a cordial relation with your boss, it is equally important to express your gratitude towards him/her. One good way to do this is by gifting them on unexpected occasions. A gift can be an abstract as well as materialistic.

How To Maximize Enterprise Business Shipping for Sustainable Growth

There is definitely a lot of hustle when it comes to enterprise business. Things move fast, scaling is inevitable, and the last thing the executive team wants to see is stalled growth. That makes having the ability to utilize technology to streamline business processes important.

Twitter Chats: Why Small Businesses Should Use Them. #smallbiz Join us at Noon CST for #TwitterSmart

To participate, search for #TwitterSmarter on Twitter and then click “Latest”. Or just use this link. Has your small business considered using Twitter chats to raise their visibility? How about to generate leads? What about to interact with journalists and influencers?  

Why Improving Your Conversion Rate Optimization (CRO) is Not as Hard as You Think

Conversion rate optimization (CRO) plays a huge role in the design and composition of websites, whether you factor it in or not. As a web developer and designer, it is your job to provide an optimal user experience first and foremost. The overall design has to look good, yes,

Why Partnerships are the Ultimate Growth Hack

In the marketing & growth world, “growth hacking” is probably the most misused (and overused) buzzword of all time. Everyone is looking for that one hack, that one quick win that will solve all their growth problems. The reality is,

URGENT: Update Social Warfare Plugin Fix NOW! Redirect Hack #bloggers

Warfare Plugins has already fixed the problem. If you update the plugin, the redirects will go away. DO IT NOW if you have this plugin installed. But do read on for additional actions you should probably take. This happened today, 3/21/19 Zero day hack – details at https://warfareplugins.

Top 10 SEO Mistakes You Should Avoid At All Costs [Infographic]

The abundant growth of technology has awarded us marketers with the means to get in front of the people that need us the most. Of course, the same technology has further flooded the market with even more of the same person attempting to be on top.

Snapchat: Not Done Growing

Snap Inc. is shocking many skeptics with it’s continued growth in both users and revenue. This news was released by way of their financial statements for Q1 2019.  The report detailed a two percent increase in daily active users.  This growth also awarded Snap Inc.

Simple ways to get more subscribers to your list

If you are reading this, you most likely already know the value of having a strong email list.  It’s a mighty depressing fact, but your email marketing database degrades by about 25% every year. Your contacts’ email addresses change as they move from one company to another,

Why We Use Lavalier Instead Shotgun Microphones

In this video, Oscar and I explain why we use lavalier mics instead of shotgun microphones when recording our videos and vlogs. Our lavalier of choice is the Giant Squid Audio Lab Omnidirectional Microphone. I’ve been using the Squid for years and having but good things to say about it.

5 Lesser-Known Tips to Find Social Media Success on Instagram

Instagram has emerged as a highly addictive social network. The social media sharing app has attracted the attention of teens and millennials on a worldwide level. If you’re an Instagram user too, you have definitely wanted to make it big but maybe you have not seen the dawn of the day yet.

How to Effectively Retarget Your Email Subscribers on Facebook

The main purpose of your email marketing efforts is to drive subscribers back to your website, whether it’s to read your new blog post or to get them to make a purchase. But if your subscribers open your email, give it a quick browse, and don’t head to your website, what can you do?

Dot Com Lunch – Multi-Angle Camera Edition

On this episode of the Dom Com Lunch, we use multiple cameras to create a really cool video. Hope you enjoy it. Join us for the next lunch here. Subscribe to my YouTube Channel

Unboxing Crowd Cow A5 Wagyu from Kagoshima, Japan

In this video, Sally and I unbox a 20 pound box from Crowd Cow. Inside was a 14 oz A5 Wagyu New York Strip steak from Kagoshima, Japan. Why you do you need a 20 pound box to ship a 14 oz steak?

Serpstat Coupon Code 2019: Grab 7 Days Free Trial + 20% Discount 

If you’re looking for Serpstat coupon code for 2019, you’re in the right place. Hands down, Serpstat is one of the most practical SEO toolkits that provides you a plethora of useful features at affordable pricing plans. If you want to save more on Serpstat,

Turbocharged South OC Cars and Coffee

In this episode of the Dot Com Lifestyle Vlog, I check out all the cool supercars at the South OC Cars and Coffee at the Outlets at San Clemente in South Orange County. This is the biggest weekly care meetup in the world.

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