Content Tips for an E-Commerce Website

The demise of content marketing has been predicted by some but for e-commerce sites the maxim ‘content is king’ still holds true.

Content Tips for an E-Commerce Website

The demise of content marketing has been predicted by some but for e-commerce sites the maxim ‘content is king’ still holds true.

3 Steps to Creating a Trustworthy eCommerce Website

Have you ever been to a website or online store where you wanted to purchase something, but you were second guessing whether the site was legit or not? This is the absolute worth thing an online business or brand can be associated with — not having the full trust and confidence from their audience.

6 Essentials Of E-Commerce Product Pages For SEO Success

Mastering SEO often feels like climbing a giant iceberg. First you hear one thing and then another. Today’s best practices might not be tomorrow’s. And so on and so on… Fortunately, you can navigate the chilly waters of SEO and...

4 Tips for a Global E-Commerce Strategy

When it comes to forging a global e-commerce strategy, localization is key.

5 Ways to Get Traffic to Your E-commerce Website

Here's a scenario: you own a small online store that sells products and you are struggling to get enough traffic or conversions. Despite the fact that you have probably spent a lot of money on pay per click and SEO campaigns, you are not seeing results that are long-lasting or viable.

Nine Valuable Tips for Your E-commerce Product Page Copy

The written content on e-commerce product pages grabs the attention of consumers and influences SEO ranking. These nine pointers will help improve the quality of your copy strategy.

2016 E-commerce predictions for Southeast Asia

A panel of experts agreed that e-commerce in Southeast Asia is about to blow up, as they shared their predictions during a panel at ClickZ Live Bangkok.

5 Tips to Improve Google Adsense CPC and CTR

We all know that Google AdSense is the most popular PPC (Pay Per Click) network where any website owner can use them to increase their online visibility and click through rates.

3 AB Testing Conversion Rate Case Studies to Make You Inspire

Written by Shahzad Saeed When you are spending advertising budget, you’ll always need to keep an eye on conversion rates. In fact, it doesn’t matter how much you spend on PPC ads unless you convert them into customers possibly you’re not going to succeed in your business. In other words,

8 Social Media Tips to Prep for 2015 Holiday Shopping Season

Marketers preparing for the upcoming holiday shopping season can use these strategies for social media to effectively increase sales, drive traffic, and spread brand awareness.

What western social networking platforms can learn from Japan's Line

The Japanese messaging social app Line is widely used in the Asia-Pacific region and is now starting to make headway in the U.S. How does this company generate its substantial revenue?

What is the optimal length of a video ad?

All signs point to shorter videos being the way to go, but depending on which platform you're using - and what you're trying to accomplish there - that isn't necessarily the case.

Meeting consumers on their turf: the value of social media in search marketing

Understanding the reciprocative relationship between search and content marketing will help brands effectively target and engage with consumers across multiple digital channels.

Why mobile moments are marketing's golden ticket

Mobile is currently considered the "golden ticket" of digital because of its ability to market directly to consumers by capitalizing on hyper-relevant customer experiences.

Tweets of the Week: The Force Awakens among brands

This week Star Wars turned Twitter into a marketing juggernaut in celebration of its premiere on December 18.

Tweets of the Week: The Force Awakens among brands

This week Star Wars turned Twitter into a marketing juggernaut in celebration of its premiere on December 18.

Digital people on the move: Pizza Hut hires new CMO

This past November, Pizza Hut, NYC & Company, Upworthy, and others made significant changes within their digital marketing departments by recruiting and promoting executives.

China's JD.com Adds Unilever to its Stable of Global Brands

Brands are the big winners as competition heats up between China's e-commerce platforms.

Competition between YouTube Gaming and Twitch Starts at E3

YouTube is going to introduce YouTube Gaming this summer, a live streaming video game platform similar to Amazon-owned Twitch.

Emojis to Be Used on Password Protection Sites

UK technology company Intelligent Environments launches world's first emoji-only passcode. Is this a trend of things to come?

Link Whisper is Coming Soon! A Smarter Way to Build Internal Links in WordPress

A couple of weeks ago, I mentioned that I had “secretly” been working on building a premium WordPress Plugin. Well, I'm now happy to share that the development of that plugin, Link Whisper,

Crowd Cow Craft Beef Customer Service Experience

In this video, I share with you my recent customer service experience with a steak order from Crowd Cow. I ordered four Cowboy Ribeyes but was sent four Porterhouse steaks that were mislabeled as ribeyes. Watch the video to see what Crowd Cow did about it.

5 Powerful Tools Every Entrepreneur Should Use in 2019

In such a fast-paced digital era, entrepreneurs need to remain on top of their game. Allow me to enlighten you with the “Top 5 Powerful Tools for Entrepreneurs” that I use. They can help you organize your entrepreneurial lifestyle.

Ezoic Review: Can You Increase Display Ad Earnings By 232% With No Work?

You're about as apt to get struck by a meteor as you are by work-free, passive income. If it were that easy, you'd probably be watching Seinfeld reruns instead of reading Niche Pursuits. I don't blame you. But let me…The post Ezoic Review: Can You Increase Display Ad Earnings By 232% With No Work?

How to Make the Most of Social Video as Demand Continues to Boom

At some point around the turn of the millennium, the internet started to completely change the way people consume content and information. More recently, the rise of mobile and social media have changed the way websites, businesses and brands create content to engage with new audiences.

Dwell Time: The Ultimate Guide for Bloggers to Improve It In 2019 

You may have heard the term “dwell time”. Did you know that by improving your website’s dwell time, you can achieve better search rankings along with better user experience? If you’re curious to know all the details about dwell time, you’re in the right place.

7 Smart Ways to Use Promo Codes In Your eCommerce Business

People love a good deal. In fact, 96% of Americans use promo codes and coupons. But how can you get promo codes to work for you so that you don’t break the bank? As an eCommerce store owner, you’ve always got to be looking for inventive ways to bring in new customers,

SEMrush Review: The Only Tool You Need to Overtake Your Competitors

Recently when I asked over 40 SEO experts about their favorite SEO tool, among 18 of them recommended SEMrush. That caught my attention of doing an in-depth review of SEMrush. Although I’ve been using the same tool for a long time, I never thought about writing a SEMrush review.

Is Shiny Object Syndrome Killing Your Business?

As a successful entrepreneur with nearly 20 years of experience in the online marketing and business space, I can tell you that staying focused and...The post Is Shiny Object Syndrome Killing Your Business? appeared first on Zac Johnson.

Twitter CEO Dick Costolo Stepping Down

Twitter’s Chief Executive, Dick Costolo, will officially step down July 1st.  His role will be temporarily filled by Jack Dorsey, who is the current chairman of the board and Twitter’s co-founder.  The announcement came late in the week and was not really surprising to many people. 

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